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Douglas G Long & Associates

ABN 35 434 268 722

 

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Leadership and Change Consultants

The role of leadership is to create an environment in which everyone can be successful. Leadership in any organisation is the sum of all activities of everyone who has any responsibility as a leader.

Over the ages there have been several generations of leadership.

First Generation Leadership (command and control) is the oldest and most common form of leadership practiced. In this form of leadership, the leader is in control and must be obeyed. Failure to obey results in penalties for followers. Its key term is "you will ..."

Second Generation Leadership emerged from the late 1940's with the rise of humanistic psychology. It is based on the premise that, if you treat people with consideration you have a far greater likelihood of achieving desired results. Its key term is "will you ..."

Third Generation Leadership has been emerging since the late 1980's as the rise of the internet and social networking created an entirely new environment in which organisations operate. Engagement of all people at all levels and areas in an organisation is central to this approach. Its key term is "how can we ..."

The concept of Third Generation Leadership was developed by Douglas Long and information about the concept is found in "Third Generation Leadership and the Locus of Control: Knowledge, Change, and Neuroscience", 2012, Gower Publishing Limited, Farnham, England.

 

Listen to an interview explaining the concept

 

How to implement Third Generation Leadership, together with a case study, was then explained in "Delivering High Performance: The Third Generation Organisation", 2013, Gower Publishing Limited, Farnham, England.

 

Click on the image below to hear an interview with Douglas Long on Delivering High Performance

 

 

Click here for more information

You can contact us by email: douglas@dglong.com

or phone: international + 61 (0)412 029 754

 

Send mail to douglas@dglong.com with questions or comments about this web site.
Copyright 2012 Douglas G Long & Associates
Last modified: 10-Nov-2014